What Are eCommerce Transit Times, and Why Are They Important?

ByJulija A.
June 17,2022

In eCommerce, fast delivery is essential, because ensuring customers receive their orders on time will undoubtedly help your fledgling eCommerce business gain a good reputation, new customers, and more sales.

If you are looking for a metric you can improve to appease your client base, look no further than your eCommerce’s transit times. Let’s discuss all you need to know about them and how they can be improved to gain some happy customers and stand out from the competition.

What Are Transit Times in Shipping?

In shipping, transit is the length of time it takes the courier to deliver the order to your customer's doorstep. It starts when they pick up the order and ends when it arrives at the final destination.

ECommerce transit times vary depending on multiple factors and can take up a few hours to several months. However, according to the 2020 statistics from ShipStation's Last Touch, Lasting Impact ebook, users expect to have their packages arrive within eight days. It is safe to say that the participants were being generous about it and that they actually expected their packages to get to them within five days at most.

The Benefits of Fast Transit Times

It boils down to this: ECommerce success is all about convenience. For example, eCommerce statistics show that 28% of shoppers abandon their cart if the store requires them to make an account. Every eCommerce business owner should prioritize convenience when planning their business, and fast ​​delivery of products to customers plays a key role there.

Being able to meet, if not top, your customers’ expectations is essential for your business. 85% of consumers will abandon the cart in search of faster shipping options, and an extra day of delivery can make or break the deal.

Therefore, fast shipping leads to higher conversion rates, which every business needs. Considering the percentage of customers you could be losing, taking the time to improve the transit times in shipping will undoubtedly pay off.

What Factors Play Into Transit Times?

Several factors affect transit times. Some of them you can work on; others might be above your pay grade and will require a plan B. Here are some of them:

Service Level

Often, service levels can be the most crucial factor to consider when figuring out how to deliver ordered products.

  • Ground shipping is usually the cheapest option and can take a few days longer to arrive than other shipping methods. However, with ground product shipping services, you can provide lower prices and even free shipping to your customers without affecting your margin.
  • Flat-rate shipping costs the same regardless of how much you order and is a good option if you want to make it affordable for your customers to purchase a lot from the same place.
  • Freight shipping is usually the most expensive but can be faster than ground shipping. If you want to provide next-day shipping, you might consider this option.
  • International shipping can take even longer than ground shipping and may have additional costs like customs fees. However, this is frequently the only option for dropshippers to deliver goods crafted abroad to their customers.

Destination Zone

The destination zone can play a crucial role in eCommerce transit times. For example, sending something to a rural area may take longer because the infrastructure for shipping is not as developed as in more urban areas. Additionally, if you are sending something to an international destination, it will almost always take longer to arrive than if you were sending it domestically.

Packages sent during the holiday season may take longer to arrive because of the increased volume of mail. That’s when accurate and fast shipping times are the most important metric to your customers. 

If your goods are holiday-centric, you should consider using an eCommerce shipping solution that can guarantee delivery by a certain date and have a plan B ready. Having a fallback option is essential for any business that values its customers. Providing your customers with free shipping or offering discounts for their next order to remedy a bad experience are just some of the best practices you can implement for your eCommerce business.

Weather can play a role in how long it takes for a package to arrive, too. For example, if a snowstorm closes down the airport, obviously, packages won't be able to get through. However, this is not something you can influence. So, being prepared to remedy the situation will be crucial for customer retention. You can achieve this by offering free goodies or refunds - something most eCommerce website builders will let you integrate.

How To Decrease Your eCommerce Transit Times

Decreasing your transit times typically boils down to two things: Carefully planning your shipping strategy and paying a bit extra for faster delivery. Let’s discuss both.

Shipping Strategies

If your existing delivery plan isn’t bringing in the sales you’ve expected, maybe it is time to reconsider. You can employ same-day, two-day, and overnight shipping, as well as expedited delivery. All of these shipping strategies are great options for eCommerce owners who want to ensure customers receive their orders as quickly as possible.

  1. Same-day shipping is excellent because eCommerce owners who offer it can benefit from increased customer satisfaction and loyalty. Additionally, offering this option can help you compete with other eCommerce stores that do the same. However, its main drawback is that it requires significant resources from business owners and is often something only top eCommerce stores can afford.
  2. Overnight shipping is still pretty fast, but you can get it without breaking the bank. Most product shipment carriers offer these services, but their rates can differ significantly, so make sure to look into multiple options.
  3. Two-day shipping is slowly but surely becoming the norm. It’s a good option for eCommerce stores that don't have the resources to offer shorter transit times, but still want to provide their customers with a fast shipping option.

Paying a Bit Extra for Your Shipping

Each option above can help you speed up the delivery process, but will also likely require you to raise your prices to accommodate the higher shipping fee. It can also make a significant dent in your profits if you offer free shipping for your goods. That’s why small businesses can transfer costs for expedited eCommerce shipping options to their customers.

In eCommerce, expedited shipping is a service that allows customers to receive their orders sooner than the standard delivery time. Expedited shipping is usually available for an additional fee, and the delivery time varies by shipping company and destination.

This can be a valuable option for your customers who need their items quickly, such as those who are buying a gift or need the items for a special event - without requiring you to pay extra for fast shipping for every product you send out or implement other delivery solutions for eCommerce.

FAQ
What is eCommerce transport?

ECommerce transport includes all services involved in the process of getting packages from your warehouse to customer doorsteps. It includes couriers, warehouses, and any relevant customs offices.

What is DHL eCommerce?

DHL eCommerce is a digital commerce company that offers shipping and fulfillment services to businesses of all sizes. DHL has eCommerce shipping options for next-day, two-day, and ground transit.

What is the best shipping method for eCommerce?

The best shipping method for eCommerce is to take care of it through a third-party shipping company. This allows businesses to ship products quickly and easily, and can help ensure products arrive safely and on time.

There are many different shipping companies to choose from, so it is vital to do some research to find the one that best suits your needs and will provide you with the best eCommerce transit times.

About the author

Julia A. is a writer at SmallBizGenius.net. With experience in both finance and marketing industries, she enjoys staying up to date with the current economic affairs and writing opinion pieces on the state of small businesses in America. As an avid reader, she spends most of her time poring over history books, fantasy novels, and old classics. Tech, finance, and marketing are her passions, and she’s a frequent contributor at various small business blogs.

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By Danica Djokic · November 22,2022
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Each Data Matrix has its own perimeter finder and timing pattern, and they are made up of square or rectangular blocks of black and white cells. Data Matrix codes may store both large and small symbols. A barcode scanner can more easily read the code if there is a blank space around its perimeter. PDF417 Code PDF417 is a type of 2D barcode used to store information. The name stands for Portable Data File 417. PDF417 codes are used in various contexts, including but not limited to driver’s licenses, passports, and other identification documents.  The information stored in a PDF417 code can include text, numbers, and other data. These codes are read by scanning them with a barcode reader. The reader decodes the information, displays it on a screen, or prints it out.  PDF417 codes are also used in some financial transactions, such as mobile payments. In these cases, the code typically represents a unique identifier for the transaction. PDF417 codes have been used since the early 1990s and are now one of the most common barcode types. QR Code QR codes are becoming increasingly popular, especially as a way of sharing information or accessing content quickly and easily. But what exactly is a QR code? Simply put, a QR code is a two-dimensional barcode that can be read by a smartphone or other devices with a camera.  When scanned, the QR code will direct the device to a specific website or online content. QR codes can be used for various purposes, including sharing contact information, providing directions, or linking to a video or social media account.  Businesses have also begun using QR codes to offer customers special deals or promotions. While QR codes are most commonly used with phones, they can also be scanned with laptops and tablets. So, the next time you see a QR code, go ahead and give it a try. Benefits of Using Barcodes Barcodes have become essential to modern life, appearing on everything from groceries to library books. While they may seem like a simple way to handle inventory tracking, barcodes offer businesses various financial benefits. Here are some of the key benefits of using barcode systems: Improved accuracy: Barcodes can be read quickly and accurately, which reduces the chances of human error. This is especially important for businesses that need to track a large number of items. Reduced costs: Using barcodes can help businesses save money on labor costs associated with inventory management. Barcodes can also be used to automate the ordering process, which can lead to further cost savings. So if you’re unsure how to use a barcode system, consider hiring a professional to help get you started. Faster transactions: Barcodes can be read quickly, which helps speed up transactions. This is especially beneficial for businesses that experience high volumes of traffic, such as supermarkets and department stores. Improved customer service: Barcodes can help businesses keep track of sales data and customer purchase history. This information can be used to improve marketing efforts and customize the shopping experience for individual customers. Improved security: Barcodes can be used to track products and prevent theft. This is especially important for businesses that sell high-value items or handle sensitive information. As you can see, barcodes offer a variety of financial benefits for businesses, large and small. How Does a Barcode Scanner Work? A barcode scanner is a device that can read and interpret barcodes. It encodes the data from the barcode into a form that a computer can read. The computer then uses this data to look up information about the product, such as the price, in a database. Barcode scanners come in various shapes and sizes, but they all work using the same basic principle. So, how are barcodes read? A barcode scanner contains a light source, a photosensor, and an electronic decoder.  The light source is used to illuminate the barcode. The photosensor is used to detect the reflected light from the barcode. The electronic decoder is used to interpret the data encoded in the barcode. Barcode scanners can be handheld or fixed. Handheld barcode scanners are portable devices that can be held in one hand while scanning barcodes. Fixed barcode scanners are mounted on stands or other surfaces and are used to scan barcodes placed within the scanner’s range. Barcode scanners are commonly used in retail settings for pricing and inventory control. However, barcode scanners can also be used for other purposes, such as tracking assets or collecting data. Final Thoughts Barcodes are essential to many businesses, helping track inventory and product movement throughout the supply chain. By understanding how they work, you can ensure you’re making the most out of them. There are different barcode types, so choose the one that best suits your needs.
By Nikolina Cveticanin · November 21,2022

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