70 Recruitment Statistics for Attracting Top Talent in 2022

ByIvana V.
February 28,2022

Hiring can be tricky, there’s no doubt about it. And finding the person who ticks all the boxes is even more challenging in this strong economy. With the national unemployment rate down at just 3.6%, employers are competing to lock down top talent. 

If you too are on the lookout for new workers, then you’ll be glad to know we’ve compiled a list of 70 recruitment statistics to help you create an effective hiring strategy.

We’ve gathered the most relevant stats about the current state of the recruiting industry and the hiring process. You’ll also find information on the latest recruiting trends and the benefits of creating a diverse workforce. We believe a little empathy goes a long way, so we’ve also included statistics about how candidates feel throughout the experience. 

Without further ado, let’s take a look at our list.

  • More than 73% of job seekers today are only passively looking for a job.
  • The candidate application rate goes up by 34% when a job post includes a video.
  • 54% of hiring professionals say work flexibility encourages retention and 51% agree it attracts candidates.
  • 80% of HR leaders say employer branding has a significant impact on their ability to attract talent. 
  • On average, a corporate job post receives 250 resumes.
  • It takes recruiters only six seconds to revise a candidate’s resume.
  • Top talent gets hired by recruiters within 10 days.
  • 73% of job seekers say the process of looking for a job is one of the most stressful events in life.
  • 83% of candidates say it would greatly improve the overall experience if employers provided  a clear timeline of the hiring process.
  • Only 25% of companies set gender diversity targets when creating their hiring strategy.

Current Job Market

The national unemployment rate fell below 4% in 2019.

(Bureau of Labor Statistics)

The year began with a fairly low unemployment rate of 4% in January and has only decreased since. In fact, the unemployment rate has now reached its lowest level since 1969; in April and May it was just 3.6%. According to the latest data from the Bureau of Labor Statistics, in July alone approximately 164,000 jobs were created.

There have been 0.9 unemployed people per job opening in the US since September 2018.

(Bureau of Labor Statistics)

Employment statistics confirm that the US job market is currently a candidates’ market. With a hot streak of low unemployment numbers, companies are having a tough time finding the right workers. There simply aren’t enough job seekers since the ratio of unemployed people to job openings fell below 1:1 at the end of last year.

45% of job seekers say it’s harder to find a job than last year.

(Jobvite)

Despite a booming economy and low unemployment, nearly half of all job seekers feel it’s more difficult to land a job in 2019 than it was a year ago. Rural workers are more likely to say this than city slickers, with 27% and 17% of respondents respectively giving this answer. Job search statistics also show that most candidates from the transportation and real estate industries (56%) find job hunting more challenging this year than they did last year.

On the other hand, 20% of job seekers also say it’s easier to find work in 2019.

(Jobvite)

On the contrary, a fifth of all job seekers had no difficulty finding employment this year. Some 20% of candidates with a college degree and 20% residing in big cities said job search was easier this year. Even more workers from “high-skill” industries feel this way. A quarter of those looking for work in the tech industry, in telecommunications, and in marketing said it was easier to get a job this year compared to last year.

40% of employers plan to hire full-time, permanent employees this year.

(The Harris Poll)

According to the Harris Poll’s annual recruitment statistics, four in 10 employers reported intent to take on new full-time employees in 2019. Another 47% planned to recruit part-time workers, highlighting the strength of the economy.

66% of US companies were planning to expand in 2019.

(GMAC)

Most corporate employers in the US have expressed optimism for this year, with about two in three companies overall reporting plans to growing their human capital and expand their business. This might turn out to be difficult with a shortage of workers. However, offering competitive benefits could sway professionals to leave their current positions and come work for new employers.

More than 73% of job seekers today are only passively looking for a job.

(Workonic)

Workonic’s job search stats reveal that nearly three-quarters of American job hunters aren’t actively looking for a new job but would consider one if the right opportunity came along.

More than one in four working Americans weren’t searching for a job when they found their current job.

(iCIMS)

A lot of people are just somewhat satisfied with their role and wouldn’t mind changing employers if a better position came up. However, employers seem to be missing out on passive job seekers, since 42% of employed Americans say they haven’t been contacted by a recruiter in the past year.

19% of workers admit they have, at some point, turned down a job after signing an official offer but before their first day.

(Jobvite)

Jobvite’s hiring stats show an eight-point increase from last year’s results, when only 11% of the US workforce admitted to having bailed on an employer. Of those who back down on a signed offer, 58% say they got a better one from another company. Another 38% cite personal reasons for such a move, 28% decide to stay at their current company, while 17% discover new information about the company’s culture that changes their mind. Some respondents gave more than one answer to this question.

More than 20% of recruiters feel they cannot meet the demands of the best candidates.

(Workonic)

In this candidates’ market, job seekers get to be picky about the company they want to work for. They ask for all the perks they deserve and employers compete for who’ll meet their demands. Unfortunately, hiring statistics reveal that one in five talent-acquisition specialists admit their companies can’t deliver what worthy candidates ask for.

The median employee tenure for all occupations in the US is 4.2 years.

(Bureau of Labor Statistics)

Once the hiring process is complete, workers tend to stay with a company for just over four years. Employees aged 55 to 64 have a median tenure of 10.1 years, which is more than three times what their younger counterparts aged 25 to 34 have (2.8 years).

Gig economy workers make up 36% of the US workforce.

(Gallup)

Gallup’s statistics about the job market show that over a third of the American workforce participates in the gig economy through either their primary or secondary jobs. This might seem like a large percentage, but think about all the Uber drivers out there. Then there’s independent contractors like translators, writers, and marketers. The number of these non-traditional, independent, short-term working relationships is projected to jump to 43% by 2020.

Corporate employers plan to offer new hires holding an MBA degree a median starting salary of $115,000 per year in 2019.

(GMAC)

Hiring candidates with the right set of skills and knowledge is a tough task in this competitive market. That’s why employers looking to hire candidates with MBAs offer big bucks. Hoping to attract the right talent, recruiters plan to provide annual salaries of around $115,000. This is more than double the amount they’re giving new employees with bachelor’s degrees: $55,000.

4,000 jobs were lost in the retail sector in July 2019.

(Bureau of Labor Statistics)

And while highly qualified white-collar workers find themselves in an excellent position in the current economy, some blue-collar workers are going through a rough patch. The retail sector witnessed 4,000 layoffs in the month of July alone, while the number of mining and logging jobs decreased by 5,000 during the same month, according to jobs statistics published by the BLS in August 2019.

75% of the global workforce will consist of millennials in 2025.

(Deloitte)

As aging baby boomers leave the workforce, millennials are becoming the dominant generation and calling most of the shots in the workplace. Employer loyalty might turn out to be one of the biggest challenges for HR specialists, since 25% of millennials plan to leave their company in the next 12 months.

Millennial turnover costs the US economy $30.5 billion annually.

(Gallup)

Gallup’s job change statistics signal that employer loyalty already poses a problem among this demographic. According to the company’s research, 21% of millennials have changed jobs during the past year, compared to only 7% of respondents from other generations. This high turnover rate among workers born between the early 1980s and the 2000s places a huge burden on the American economy, costing $30.5 billion per year.

74% of US talent professionals say anti-harassment strategies are very important to the future of recruiting and HR.

(LinkedIn)

Company culture is an increasingly important factor candidates consider when choosing their workplace. If a company is known for poorly handling harassment cases, its reputation sinks with it. That’s why, according to Linkedin’s hiring statistics for 2019, almost three-quarters of recruiters agree that anti-harassment policies and practices will be essential in future hiring strategies.

45% of employers say they can’t find the workers with the skills they need.

(Manpower Group)

A survey conducted by Manpower Group that included around 40,000 employers from 43 countries shows that recruiters around the globe are experiencing difficulty filling positions. In fact, HR leaders reported the highest levels of talent shortages since 2006 when the research was first carried out.

27% of employers say candidates don’t have either the interpersonal aptitude or job skills they’re looking for.

(Manpower Group)

Recruitment data gathered in the same study reveals that 27% of employers attribute the talent shortage to applicants’ lack of required skills and strength of character. Another 29% of global recruiters say the sheer lack of candidates applying for the job is the reason they can’t hire the right personnel.

54% of employers provide additional training and development in order to overcome talent shortages.

(Manpower Group)

With plans for growth and expansion on one side and a lack of skilled applicants on the other, more than half of employers looking for workers are stepping up. If they can’t find candidates with the right skills, they have to train prospective workers and provide them with the required expertise.

Recruitment industry trends show that employers are also lowering their education and experience requirements (36%) and recruiting from outside the traditional talent pool (33%) in an attempt to tackle the talent-shortage conundrum.

Since 2016, there has been a 78% increase in LinkedIn job posts that highlight work flexibility.

(LinkedIn)

LinkedIn’s 2019 Global Talent Trends Report highlights a huge spike in the number of job posts mentioning flexibility in the past three years. As employees’ ability to work remotely and at hours that suit them becomes the norm, companies who provide these conditions early on are at a great advantage.

54% of hiring professionals say work flexibility encourages retention and 51% agree it attracts candidates.

(LinkedIn)

Employers who follow this hiring trend have a better shot at acquiring top talent as well as retaining workers. In today’s fast-paced world, employees really appreciate the possibility of working from home and the freedom to set their own hours. The perks of a flexible work environment account for a higher job satisfaction rate and a better work-life balance.

67% of job seekers try to find information about salaries when researching a company or looking at job ads.

(Glassdoor)

The majority of job seekers focus on money when skimming through a job post. It’s a high priority for nearly 70% of applicants, according to job searching statistics published by Glassdoor earlier this year. Benefits come in as a close second, with 63% of candidates looking for this information in a job ad.

Only 27% of businesses share salary ranges publicly.

(LinkedIn)

Even though candidates are eager to know what their salary would be, only 27% of companies disclose this information publicly. Of those who don’t shy away from sharing salary ranges, 67% inform candidates early on in the hiring process. A further 59% share ranges with employees and only 48% share ranges publicly on job posts.

75% of companies that don’t disclose salary information do so because they fear it would create salary disputes.

(LinkedIn)

While sharing salary ranges decreases the average time to hire, a lot of companies remain reserved. According to LinkedIn recruiting statistics, 75% of employers who are not open about compensation with both their workers and applicants say they’re concerned about causing salary disputes. Another 34% worry it would harm their negotiating position.

13% of AI job advertisements on Glassdoor’s US site are posted by Amazon.

(Glassdoor)

As AI replaces more and more menial jobs, large companies are increasing the amount they invest in developing and proliferating the technology. In the US, Amazon stands out as the employer looking to hire the most AI workers, with 64 active AI job posts on Glassdoor. NVIDIA and Microsoft are the second- and third-largest employers in the sector, posting 6% and 4% of the AI job ads on the same network respectively.

Eight in 10 employers say soft skills are increasingly important to company success.

(LinkedIn)

One of the growing trends in recruitment is the search for employees who possess soft skills. As many as 80% of HR specialists say they have a hard time filling some positions because many otherwise qualified candidates lack the necessary soft skills for the jobs. Among the skills in highest demand and lowest supply are creativity, persuasion, collaboration, adaptability, and time-management skills.

More than 80% of HR leaders say employer branding significantly on their ability to attract talent.

(Undercover Recruiter)

Employer branding statistics published by Undercover Recruiter speak volumes about the importance of having a positive employer brand. When a company is renowned for treating its staff well, candidates line up whenever a position opens up. Such employers barely notice the talent shortage others are currently struggling with.

Nearly two in three job seekers acknowledge that they are less likely to apply for a job through a social network due to recent security breaches.

(iCIMS)

Overall, 65% of candidates feel apprehensive about submitting job applications through social media because they fear their personal data might get into the wrong hands. Baby boomers are the most suspicious of such an application process, with 69% saying they would avoid it. Similarly, 67% of millennials and 60% of people from Generation X feel the same way, according to social media recruitment stats.

In 2018, 43% of all open jobs at tech companies on Glassdoor were for non-technical roles.

(Glassdoor)

Non-tech positions have been opening up faster than ever in the tech industry. The most sought-after candidates are those with sales skills. This is no surprise given that the top five roles that needed filling in 2018 were account executives, project managers, sales representatives, operations managers, and account managers.

(Glassdoor)

Global tech recruiters are fighting over the limited talent pool in this technical niche. As Glassdoor data shows, the number of job openings in the blockchain industry tripled in the 12-month period between August 2017 and 2018.

The average salary for blockchain jobs is $84,884 per year.

(Glassdoor)

This emerging technology that has the potential to transform the financial world forever is not only in high demand, but it’s well paid, too. The annual salaries of blockchain specialists tend to be around $85,000, exceeding the national average of $52,461 by 62%.

With roughly three million applicants per year, Google has an acceptance rate of just 0.2%.

(CNBC)

Google hiring statistics reveal just how difficult it is to become a Google employee. While the search engine company is acclaimed as a wonderful place to work, receiving awards for top employer year after year, it’s nearly impossible to get a job offer from Google. The competition is as fierce as the recruitment procedure is long.

The candidate application rate goes up by 34% when a job post includes a video.

(Career Builder)

If you would like to broaden your talent pool, consider adding a recruitment video to your job post. A study conducted by Career Builder shows that people respond very well to video material. More applicants will be inspired to contact you if you include a video that depicts your company culture or shares the day-to-day experience of your employees.

Hiring Process

On average, a corporate job post receives 250 resumes.

(EBI)

If you were wondering how many applicants there are per job post, here’s your answer. Job application statistics indicate that some 250 candidates apply when a position opens up in a large corporation. Though this piece of information seems encouraging, going back to the second stat will give you a dose of reality. Even if a lot of people apply, unfortunately many of them don’t meet the basic requirements.

It takes recruiters only six seconds to evaluate a candidate’s resume.

(The Ladders)

With a slew of CVs to go through and a deadline for bringing in new workers, HR specialists need to be efficient. And according to this stat, they are. Resume statistics show it takes recruiters just six seconds to decide if a candidate will go to the next round. How did researchers come up with this number? By analyzing the eye-movement of hundreds of recruiters while they evaluated CVs.

Only 2% of applicants are called for an interview for the average job opening.

(EBI)

According to EBI’s interview statistics, only a small fraction of job seekers get called back for a meeting with a company representative in person. Deciding which candidates are worthy of one-on-one attention and your time definitely isn’t easy. Unfortunately, you need to eliminate most candidates based on their CVs to streamline the hiring process.

The best candidates only have to wait 10 days to find a new job.

(Workonic)

High-quality candidates with loads of experience, robust soft skills, and a network of contacts have an average job search time of only 10 days. HR managers should take this into consideration when they spot a promising applicant. If they want that candidate to join the company, they need to act quickly.

64% of prospective workers would rather hear about the success of their job application via text than through an email or a phone call.

(Jobvite)

Two-thirds of job seekers would rather be contacted via text message than via email or phone call. It appears recruiters are aware of this and tend to adjust their method of communication according to the applicant’s age. Jobvite’s recruitment statistics from 2019 show that 44% of candidates under 40 get a text from a recruiter compared to only 24% of older applicants.

48% of businesses say their high-quality hires come from employee referrals.

(Linkedin)

If you are an employer looking for new employees, your best bet is to ask your current staff if they can recommend someone. Nearly 50% of business owners cite employee referrals as their top source of quality workers. Other places for sourcing great talent include third-party websites, online job boards, and professional social networks, according to 46% and 40% of recruiters respectively.

51% of talent professionals recruit throughout the calendar year for positions that may open up later on.

(The Harris Poll)

Hiring statistics published in The Harris Poll’s annual survey reveal that half of HR managers never stop hiring. In fact, they’re on the lookout for quality candidates all year round. Of those who continuously recruit, 55% say their time-to-hire goes down thanks to this practice and 42% say it reduces their cost-per-hire.

82% of recruitment professionals say they view candidates’ experience as very or extremely important.

(Career Builder)

A little over eight in 10 HR specialists consider candidate experience highly important. And they should, since roughly as many job seekers (78%) say they form their opinion of the employer based on how they are treated during the application process.

59% of companies assess candidates on their soft skills.

(Workonic)

Workonic’s recruiting industry statistics indicate just how much employers value soft skills. Almost 60% of recruiters judge candidates based on their personality traits, social skills, emotional intelligence, and other skills they deem necessary for successfully doing the job at hand.

A recruiter’s conversation skills (40%) and appearance or personal style (37%) often prove to be the decisive factors that impact candidates’ view of the company.

(Jobvite)

And while HR specialists are judging the applicants, applicants are judging them right back. Those who work in recruitment are candidates’ first point of contact with any company, so it’s only natural that applicants form their opinion of the enterprise based on how well the HR employees converse and dress.

60% of applicants are at least somewhat comfortable negotiating their salary and working conditions.

(Jobvite)

As job seekers become aware of the fact that the current job market is a candidates’ market, they get more comfortable negotiating with employers. Recruiting statistics show a nine-point increase compared to last year, when 51% of job seekers reported being open to negotiation.

69% of men and 51% of women say they would enter into salary negotiations with an employer.

(Jobvite)

The figures show that men tend to be more confident than women in the workplace. This is true in the early stages, too. Even before securing a job, men boldly ask for better conditions more often than their female counterparts, according to Jobvite’s hiring stats.

Job Seekers’ Point of View

73% of job seekers say the process of looking for a job is one of the most stressful events in life.

(Career Builder)

All that waiting and high hopes that amount to nothing leave candidates stressed out by the job hunt. Almost three-quarters of candidates view the process as a very stressful life event, according to Career Builder’s Candidate Experience Report.

Lack of information about pay and benefits (50%) and interview schedule changes (50%) are the two main reasons job seekers view the search as stressful.

(Glassdoor)

Glassdoor’s recruitments statistics have localized the cause of frustration candidates feel when looking for work. Applicants don’t appreciate mystery regarding salary and benefits, nor do they like when employers disrespect them by changing the interview time. Untimely responses (47%) and a lack of information about job responsibilities (46%) are also disheartening for candidates.

83% of candidates say it would greatly improve the overall experience if employers provided a clear timeline of the hiring process.

(Career Builder)

For most candidates, being in the dark is one of the worst parts of the job hunt. The vast majority would feel much better if employers searching for employees set some expectations about the length of the hiring process.

Across all skill levels, nearly a third of US workers were looking to change jobs in 2019.

(The Harris Poll)

The latest stats on jobs show that 32% of American employees would like to get a new job this year. This doesn’t necessarily mean they want to change their employer; some would be happy with a promotion within their current company.

24% of unemployed job seekers consider company culture an important factor when deciding to apply for a job.

(Jobvite)

When people are having trouble getting a job, company culture becomes a secondary concern. They cannot afford the luxury to be picky and discard a potential bread-winning opportunity just because they have read negative reviews about the work environment in a particular organization. Their employed counterparts, on the other hand, can. Recruitment trends indicate that 38% of job seekers who can count on a regular paycheck take organizational culture under serious consideration.

More than 70% of candidates apply for jobs in the same metro area, while 28.5% apply for jobs that would require them to move to a new metro area.

(Glassdoor)

Companies that hire out of state applicants have a bigger candidate pool to choose from. The findings of the 2019 Job Seeker Nation Survey suggest that almost 30% of Americans looking for work wouldn’t have a problem moving to a different metro area for a good job opportunity. However, most workers feel deeply rooted in their current location and send applications only to local companies.

78% of employers feel they do a good job setting expectations upfront and communicating throughout the hiring process, while only 47% of job-seekers agree.

(Career Builder)

Career Builder’s recruitment statistics highlight a discrepancy between how employers view their ability to set candidates’ expectations and how applicants perceive this ability. While companies think they’re doing a good job at defining the application process and sharing information with interested candidates, the other side cares to disagree. Applicants often wish for clearer communication and better-defined timelines. This is important to note since only 36% of potential candidates are job seekers!

51% of workers and job seekers say their preferred source for finding a relevant new job opportunity is an online job platform.

(Glassdoor)

According to online recruitment statistics, people are trusting of websites that post job ads, such as Glassdoor, LinkedIn, and Jobs.com. These websites are the preferred method of slightly more than half of job seekers, regardless of whether they currently have a job or not. Hearing about a job opportunity from a friend (45%) and finding it on a company’s careers site (35%) are the next-most common methods of discovering open positions.

Competitive benefits (48%), a convenient commute (47%), and a relatively high salary (46%) are the factors that attract most job seekers.

(Glassdoor)

These were the top three reasons candidates named when asked what inspires them respond to a job ad. Glassdoor stats indicate that job seekers value benefits and a short commute more than a generous salary, reinforcing the importance of work-life balance.

Women are 22% more likely than men to look for work flexibility when deciding whether or not to take a job.

(Linkedin)

Since women tend to take on more family responsibilities than men, they value a flexible work environment more than their male colleagues. Women aged 36 to 45 are the most likely to make flexibility a top priority when choosing a job.

Female candidates are 50% more likely than male candidates to give up on a potential job because of CEO misbehavior.

(Glassdoor)

Hiring stats show that as many as 42% of women have encountered CEOs whose misconduct has made them drop out of the application process. This happens to men less often - only 21% of male candidates report having done the same.

89% of job seekers agree that an employer’s career website is important for finding key information.

(Career Builder)

When in search of info on a potential employer, candidates turn to the company’s website. As HR statistics strongly suggest, having an informative and well-designed career website bodes well with candidates. Indeed, 56% of applicants think they can tell what it would be like to work for a company based on its career site. If you manage one of these sites, make sure to regularly update it.

On average, candidates will read six company reviews before forming an opinion about the business.

(Glassdoor)

We trust online reviews, and not only when it comes to hotels and restaurants. Former employees and job seekers post reviews about employers too. And other candidates trust them. Thankfully, they won’t base their entire opinion on a single review, but will instead read as many as six before coming to a conclusion.

48% of applicants say the pre-employment screening experience affects how favorably they view a potential employer.

(Career Builder)

Recruitment statistics published in Career Builder’s Candidate Experience Report point to the significance of the manner in which companies conduct background checks. Even though most job seekers understand such checks are necessary and accept them, they appreciate employers’ discretion during the process.

Only 47% of workers trust that job descriptions accurately depict job responsibilities.

(Jobvite)

Maybe they have been assigned additional tasks too many times in the past, or maybe they are just sceptical. For whatever reason, jobs stats show approximately 50% of employees fear their new job will entail more than was initially disclosed.

29% of workers admit to having left a job within the first 90 days.

(Jobvite)

Thorough job descriptions are essential to retaining new hires. Of those who have left their jobs within the first three months, 45% say they did it because the day-to-day role was not what they had expected. Honesty is the best policy as it will set the right expectations among employees and consequently keep your churn rate low.

26% of American workers have quit a job because they were unsatisfied with the onboarding or training process.

(iCIMS)

First impressions matter, so do your best to properly introduce new hires to the organization and train them well. This is another key takeaway from human resources stats published by iCIMS last year. Perhaps an even more alarming fact is that 44% of workers didn’t quit during that period but considered doing so.

(Zety)

Social media recruitment statistics recently published by Zety confirm that social networks are effective channels for attracting talent. Some eight in 10 job seekers turn to these platforms in their search for a new job. So, if you’re an employer searching for employees, post your ad on Facebook and Instagram in addition to career websites like Glassdoor and LinkedIn. It will surely broaden your talent pool.

60% of millennials say they are open to new job opportunities.

(Gallup)

Workers who belong to this generation have earned a reputation for being job-hoppers. In fact, Gallup’s recruitment statistics show that six in 10 millennials say they would change their job if the right opportunity presented itself, while 21% say they worked for a different employer a year ago.

76% of job seekers state that not hearing back after submitting a job application trumps the frustration of not hearing back after a first date.

(iCIMS)

As awful as it is to receive no news from a date, being ignored by a company is apparently much worse. When potential employers don’t get in touch with a candidate, they annoy the candidate and harm their own reputation, world market hiring stats show.

Diversity in the Workplace

Companies with racially and culturally diverse teams are 33% more likely to achieve above-average profitability than companies with executive teams made up of people with the same background.

(Glassdoor)

People with different backgrounds have their own unique ways of solving problems. When an executive team is made up of members from different cultural and racial backgrounds, its profitability goes up by 33%, as Glassdoor’s diversity hiring stats reveal.

For nearly 30 years, white applicants have been, on average, receiving 36% more callbacks than black applicants with identical resumes.

(Harvard Business Review)

A longitudinal study carried out by scientists from Harvard University highlights some disappointing results. After analyzing data from 24 field experiments, which included more than 54,000 applications across 25,000 positions, researchers published these discouraging hiring discrimination statistics. Black American candidates have been suffering the same levels of discrimination for the past quarter of a century.

Only 25% of companies set gender diversity targets when creating their hiring strategy.

(Women in the Workplace)

Two-thirds of employers report having a strategy in place to increase hiring for underrepresented groups. However, just a quarter say they have defined targets for employing an equal number of male and female workers according to Lean In's gender bias in hiring statistics.

Hispanics and Latinos comprise 8% of all US graduates but they hold only 4% of senior executive positions.

(Glassdoor)

This is yet another stat that shows we have a long we to go until we as a nation accomplish our diverse hiring goals. The hiring rate for black Americans in executive positions is even lower: 10% of all American graduates are black, yet this racial group comprises only 4% of senior executives in our country.

Winning Over Top Talent

With the current talent shortage, employers are forced to up their game in order to attract high-quality staff. The latest recruitment statistics indicate that being upfront with candidates about the duration of the hiring process and remuneration enhances their experience and creates a positive employer brand. Job seekers increasingly value a flexible work environment. They also respond well to job posts with video content about what it’s like to work in a company.

Hopefully, you are now armed with the knowledge you need to win over the workers you want on your team.

Frequently Asked Questions
Where to look for a job?

You can’t go wrong if you begin your search online. If you google places that are currently hiring, in the top results you’ll see websites like Glassdoor, LinkedIn, Indeed, and Snagajob. These job search platforms allow users to filter tens of thousands of job posts according to their qualifications, location, job requirements, and other criteria.

Asking friends and family members if there’s a job opening in their companies is also a good idea. Statistics about job opportunities show that having a referral increases your chances of landing a job.

When do companies hire?

Job seekers will be glad to learn that half of companies hire throughout the year. The other half look for workers only when the need for them arises.

How many open jobs are there in the US now?

The Bureau of Labor Statistics reports that there were 7.3 million job openings on the last business day of June 2019. That’s quite an impressive list of hiring jobs.

How big is the recruiting industry?

Statista’s data shows that the staffing and recruitment industry was worth $148.1 billion in 2018. It is projected to grow pretty fast, reaching $157.8 billion next year.

What percentage of applicants get an interview?

Even in a candidates’ market, the competition is tough. According to Web Wire’s job interview statistics, only the top 2% of candidates get invited to sit down and have a conversation with the recruiter.

Sources

About the author

Ivana is a staff writer at SmallBizGenius. Her interests during office hours include writing about small businesses, start-ups, and retail. When the weekend comes, you can find her hiking in nature, hanging off of a cliff or dancing salsa.

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Thomas Jefferson once defined coffee as “the favorite drink of the civilized world.” Tea-lovers might disagree with Jefferson, but coffee industry statistics are clear: Millions of people today can’t imagine starting their day without a cup of the stimulating beverage. Coffee Industry Facts - Key Findings Brazil is the largest coffee producer (33%) and the largest exporter in the world. In 2020, 15 countries imported 76.4% of all coffee. An average American drinks 3.1 cups of coffee daily. By 2030, global coffee consumption is expected to grow by one-third. The US imported $5.7 billion worth of coffee in 2020. In 2020, Starbucks had the largest share of the coffee market - 40%.  General Coffee Industry Statistics Wondering where your daily cup of coffee comes from? And whether there will be enough coffee for all coffee-lovers in the future? These statistics will provide the answers.  With 33% of all coffee produced, Brazil is the largest coffee bean producer globally.  (Statista) Overall, about 50 countries worldwide produce coffee. Brazil takes first place by producing nearly a third of all coffee - about 69 million 60-kilogram bags. It’s followed closely by Vietnam, which produces almost 29 million bags annually. Even though coffee originated in Africa, this continent contributes only 12% to the world’s total production. Small farmers still produce 60% of the world’s coffee. (Carto.com) Considering how popular coffee is, you might expect that growing it is a fully mechanized process that takes place on vast plantations. However, the reality is that only 21% of all coffee is produced on farms more than 50 hectares in size. The majority of producers still pick coffee by hand in an intensive, once-a-year harvest.  Global coffee consumption increased 2% between 2019 and 2021. (International Coffee Organization)  On the other hand, the production went slightly downward in the same period, which led to minimizing the gap between production and consumption to 1.2 million bags.  By 2030, global coffee consumption is expected to grow by one-third. (Bloomberg) The estimates show that by 2030, the world will need an additional 200 million bags to keep up with the growing demand. The main causes of this growth are the expected wage growth and increase in population.  In 2020, 15 countries accounted for 76.4% of all coffee imports.  (World’s Top Exports) The five countries that import the most coffee are the US, Germany, France, Italy, and Canada. In 2020, these countries imported 47.7% of the worldwide total. Between 2019 and 2020, Germany increased its import volume by 9.4%, while Italy and the US reduced it by 7.5% and 2.8%, respectively. Brazil holds the top spot for coffee beans export.  (Statista) Brazil is prominent in our coffee statistics not only as the largest coffee bean producer in the world but also as the number one exporter. In 2020, Brazil exported almost $5 billion worth of coffee. Switzerland was the second-largest exporter, with $2.85 billion.  Europe accounts for 33% of the global coffee market. (International Coffee Organization)  It seems like Europe has the most coffee drinkers altogether. It’s closely followed by Asia and Oceania, with a market share of 22%, followed by Latin America (20%), and North America (19%). The coffee market in Europe is expected to stay stable throughout 2025 and beyond.  The average price of a cup of coffee ranges from $0.46 in Iran to $7.77 in South Korea. (Global Coffee Report)  The average price of a cup of coffee varies drastically worldwide. Recent studies have determined South Korea is the most expensive country to drink a cup of coffee in, with the average price being $7.77. On the other hand, the cheapest is Iran, where the average cup of coffee costs $0.46.  Only about 10% of coffee is roasted before being exported.  (International Coffee Association) Essentially, 90% of all coffee is exported green, which means that roasting actually takes place in the importing country. Since roasting technology differs from country to country, it also affects the overall taste of the coffee. The United States Coffee Market Statistics In this section, we take a look at the US coffee industry size, information on consumer behavior, and imports and exports. In 2020, an average American drank two cups of coffee per day. (National Coffee Association) One of the most interesting coffee drinking facts from the 2020 National Coffee Association report is that the average American coffee-drinker consumes 3.1 cups of coffee per day. Sixty-two percent of Americans drink coffee every day, while seven out of 10 Americans drink coffee at least once a week. The US imported $5.7 billion worth of coffee in 2020. (World’s Top Exports) Americans are among the most avid coffee consumers in the world, with more than 400 million cups of coffee drank per day. 67% of Americans purchased their coffee from the supermarket in 2019. (Statista)  Since a considerable percentage of Americans prefer gourmet coffee, one would expect them to shop for their favorite blend at their local coffee roastery or other specialty coffee shop. Still, it appears that customer retention levels in this segment of the industry are not particularly high - only 9% regularly choose this option. The majority of consumers purchase their coffee at the supermarket, 14% order coffee online, on Amazon, or elsewhere, while 13% buy it at their local coffee shop, according to the specialty coffee industry statistics. Almost 60% of all coffee served in the US is brewed from premium beans. (National Coffee Association) While gourmet coffee is rising in popularity, traditional coffee consumption has decreased 10% from 2019 to 2020.  In 2020, Starbucks had the most coffee shops in the US.  (Statista) With 15,444 stores in the US, Starbucks holds 40% of the US coffee shop market. Dunkin’, the food franchise that made history with 3 million customers daily, holds the second spot with slightly more than 9,000 stores. Tim Hortons, in third place, has 630 stores in the US. When translated into coffee sales, Starbucks generated $21.31 trillion in 2019, while Dunkin’ had $9.2 trillion. 41% of Americans used a drip coffee maker to brew coffee in 2020. (Statista) The second most popular method was the single-cup brewer with 27%, while 12% used an espresso machine to make coffee at home. Only 10% of respondents prefer cold brewing, 8% purchase ready-to-drink coffee in a can or a jar, while 7% purchase instant coffee in a can or a jar. Bean-to-cup brewer is used by 6%, while the remaining methods account for less than 5%.  Coffee Consumption Statistics Worldwide - by Demographic  Who are the people behind all these coffee-drinking facts and figures? Let’s find out. 72% of people over the age of 60 drink coffee every day. (National Coffee Association)  But it’s not just older adults who drink coffee regularly: More than half (54%) of Americans between the ages of 25 and 39 consume coffee, along with 40% of those aged 18-24. The latter group has, in fact, seen a 14% increase in coffee consumption since the beginning of 2021. In the US, women spend on average $400 more on coffee than men. (Perfect Brew) An average American woman spends approximately $2,327 each year on coffee, while an average man spends $1,934. Still, it seems that men simply drink cheaper coffee - if we were to compare coffee consumption per capita by gender, men take the lead with 2.22, compared to women’s 1.79.   Hispanic Americans are the most likely demographic group to drink coffee every day. (Perfect Brew) The survey conducted by the National Coffee Association looking to uncover coffee facts and statistics showed that Hispanic Americans are 65% more likely to consume coffee daily than members of any other ethnicity. 41% of millennials spent more money on coffee than on retirement plans in 2017. (Acorns Money Matters) In an Acorns study conducted in 2017, 41% of nearly 2,000 respondents born between the 1980s and early 2000s admitted to spending more on coffee than on retirement. Unsurprisingly, 39% also admitted to feeling anxious about their financial future.  Scientists and lab technicians are the heaviest coffee drinkers. (Perfect Brew) Among the top 15 professions that consume the most coffee, scientists and lab technicians take the top spot. Marketing and advertising professionals are second, while education administrators take the third spot. Writers and editors hold the fourth spot, while healthcare administrators take the fifth, according to a recent coffee industry analysis by Perfect Brew.  People aged 25-34 spend $2,000 in coffee shops yearly. (Amerisleep) There’s a stark difference between this age group and people over 65, who spend only $7 in coffee shops per year. People aged 18-24 spend $172 per year on average, while the 35-44 age group doesn’t shy away from spending $1,410. These figures could partially be the result of the shift toward remote work, as many remote workers find coffee shops to be more conducive to productivity than their homes.
By Vladana Donevski · May 10,2022
Anyone who has ever been on a hunt for unique handmade items, vintage treasures, and local artisan products has most likely heard about Etsy. This creative online marketplace started out in 2005 as a project by a group of enthusiasts from Brooklyn, New York. Etsy has soon become an online refuge for artists and artisans from all over the world.  The platform has grown into a $33.75 billion business from very humble beginnings. If you're interested in learning more about this eCommerce giant and its journey to the top, check out our Etsy statistics below.   Top Etsy Statistics: Editor’s Choice With a market cap of over $17 billion, Etsy is the 12th largest online marketplace globally. Etsy’s annual net income in 2021 reached $493 million. As of 2020, Etsy has 1,209 employees. 97% of Etsy sellers run their shops from home. 62% of sellers on Etsy are from the United States. In 2020, 81% of Etsy sellers identified as women. With a 25% seller share, Home & Living is the most popular category on Etsy. 71% of Etsy sellers consider it important to grow their business sustainably and responsibly. General Etsy Stats To better understand this eCommerce platform and its users, we've compiled a list of some general Etsy statistics. Read below to learn about the number of active buyers and sellers, the revenue Etsy has generated over the years, and the best-seller categories of products available for sale. With a market cap of over $17 billion, Etsy is the 12th largest online marketplace globally. (CompaniesMarketCap) With a market cap of $17.90b as of March 2022, Etsy scores above JD Health, Zalando, and Rakuten, to name a few prominent companies.  Etsy traffic statistics have increased majorly during 2020, boosting profits significantly. Nevertheless, the market is still dominated by eCommerce giants such as Amazon, Alibaba, Meituan, Jingdong, and Shopify. There were around 7.5 million active sellers on Etsy in 2021, a nearly 75% increase on 2020. (BussinessOfApps) Back in 2019, there were almost $2.7 million active sellers on Etsy. Only a year later, the figures went up over 60% to around 4.3 million people worldwide, only to balloon by nearly 75% to 7.5 million in 2021. As testified by many Etsy sellers, statistics have never looked so good. The reason behind such a steep surge is most likely the COVID-19 pandemic which forced many people to start selling online exclusively.  The number of active Etsy buyers reached 96.3 million in 2021. (BussinessOfApps) Compared to 2019, when some 46.3 million people bought goods on Etsy regularly, 2020 has brought a surge of over 75% for a record 81.8 million active buyers on the platform. This was then followed by a smaller but still impressive 17% increase to 96.3 million users in 2021. Judging by the Etsy buyer statistics, people have heartily embraced the online shopping model forced by the COVID-19 pandemic. As of 2020, Etsy has 1,209 employees. (Backlinko) We can get valuable insights by tracking workflow within a company. Etsy has been growing steadily over the past few years, and the growth was followed by an increase in the number of employees. The 2020 sales boom saw the workforce increase by 14.49%. These Etsy updated statistics do not include an additional 205 workers employed at Reverb, its daughter company. Most of the employees are based in the United States, but the company also has offices in Ireland, Germany, Canada, Australia, and more. Etsy Demographics Let’s take a closer look at the demographic stats and facts, as they provide insights into the target market for a product or service. Additionally, they can help identify new markets or assess the potential impact of changes in the economy or population on a business. By understanding the demographics of its customer base, a company can make better decisions about where to allocate its resources to maximize growth.  62% of Etsy’s sellers are from the United States. (Statista) Etsy seller statistics show the distribution of its sellers on a global level. As of June 2020, some 62% of Etsy's merchants were from the United States, while the remaining 38% come from other countries. The majority of them are from the UK (30%), followed by Canada (11%), Australia (7%), and  Germany (7%). Most of Etsy’s US sellers come from California (14%). (Statista) The figures from June 2020 indicate that 14 percent of the US Etsy sellers are located in California. During the measured period, Florida and Texas both contributed 7%, while Pennsylvania, North Carolina, and Washington had a 4% share of the total US seller market each. As of December 2020, 47.7% of Etsy employees were female. (Statista) We highly appreciate Etsy’s gender awareness and diversity politics, especially nowadays when women were only 5% of the CEOs appointed globally in 2020. Namely, the eCommerce giant has been trying to increase the number of women in leadership positions and on its Board of Directors. As of December 2020, 47.7 percent of its employees were female, along with 45.3% male workers and 7% that were classified as ‘other.’ Statistics on Etsy's global corporate demography indicate that the board positions are equally occupied by both males and females, with a 50-50% ratio.  In 2020, 81% of Etsy sellers identified as women. (Statista) (Etsy) The figures certainly show how one-sided the sellers’ market is, probably because women dominate the handmade arts & crafts niche. When it comes to Etsy users, statistics on the sellers used to favor women even more in the past. According to a report from 2015, as many as 86% of the sellers on the platform were female. 71% of Etsy sellers consider it important to grow their business sustainably and responsibly. (Etsy) Sustainability and value-driven manufacturing practices are essential to Etsy's community, as reflected in the items being sold on the site. This new approach to business resulted in self-organizing into online support groups. Nearly a quarter of Etsy sellers worldwide joined one of more than 10,000 Etsy Teams worldwide, where they can seek and provide support and collaboration opportunities.  97% of Etsy sellers run their shops from home. (Statista)  2020’s  Etsy statistics reveal that 97% of sellers run their shops from home. At the same time, 69% of respondents had started their Etsy shop as a way to supplement their income. For many Etsy sellers, their businesses are their primary source of income, and 69% of them consider their shop a business. More than half (55%) are multi-channel sellers.  Revenue and Sales Statistics Although Etsy's sale statistics recently didn't quite match the boom in 2020, the company is still going very strong. The pandemic has brought about a renewed interest in handmade and vintage items, increasing the platform’s popularity significantly in recent years. With a 25% seller share, Home & Living is the most popular category on Etsy. (Statista) Looking at the best-selling items on Etsy and their generated revenue, Statista compiled a list of the most popular categories among handmade Etsy sellers worldwide as of June 2020.  According to Etsy sales statistics by category, home and living is on the top of the list with a 25% seller share. This is followed by art and collectibles, which accounted for 21%, jewelry with 15%, and clothing with an 11% share.  The least popular group of products were pet supplies, electronics & accessories, and shoes, which accounted for only 1% of sellers each.  In 2020, Etsy was the eighth largest retail website in terms of online traffic. (Statista) The big dog among eCommerce websites, Amazon.com, had almost 3.68 billion visitors per month in 2020 followed by eBay.com with 1.01 billion visits on average each month. eBay, Rakuten, and Samsung also scored highly on the list.  With a monthly traffic average of 289.33 million visits, Etsy statistics had even top sellers jealous, contributing greatly to the platform’s huge revenue increase during that year. In 2020, Etsy generated $1.7 billion in total revenue. (Statista) The revenue of the online marketplace amounted to $1.7 billion in 2020, which represents a surge of more than 100 percent compared to the year before. Etsy had a market capitalization of $7.46 billion in 2019, just seven years after its official launch. According to industry experts, marketplace revenues (including sales listing and transaction fees), third-party payment processor fees, and seller service revenues are the company's main revenue streams.  Etsy’s annual net income in 2021 reached $493 million. (Statista) Looking at the Etsy sales statistics for 2021, there was a massive increase over the $349 million it made in 2020, which itself dwarfed 2019’s $95.89 million. The company is clearly doing something right, and at this rate, the future of eCommerce on the platform is looking very bright. Top sellers on Etsy earn $10,000 per year or more. (The Verge) Amid the many stories from Etsy's sellers regarding their earnings, the conclusion is that the most successful merchants earn $10,000 or more on the platform. Etsy shop statistics vary wildly between the various categories on the site, though. According to some top sellers, they get charged a flat 12% advertising fee that they cannot opt out of. This fee is 15% for other sellers, but that charge is optional.
By Danica Djokic · April 19,2022
Call centers are an inescapable element of running almost every customer-centric business. Regardless of whether you are offering a product or a service or using a call center to market them, you need to provide a line of communication with your customers.  Not all support and call centers actually require a phone line. Call center statistics show that the industry has moved online to a large degree, and many other trends are emerging as companies strive to provide a better customer experience.  Let’s see some of the most important stats about the call center industry in 2022. Call Center Industry Statistics - Key Findings The global market value of call centers is estimated to reach $496 billion by 2027. 87% of employees in call centers report high-stress levels at their job. The contact center software market will be worth $149.58 billion by 2030. Businesses lose approximately $75 billion yearly because of poor customer service. 35% of customers want customer support agents to help them resolve issues in one interaction. General Call Center Operation Statistics Call centers are an essential industry nowadays, especially as many people turn to customer support. After all, the world has made a significant shift toward performing most of its daily life online. So let's check some of the most important stats about this industry. The global market value of call centers is estimated to reach $496 billion by 2027. (Report Linker) Research suggests that the industry's value will keep increasing at a projected CAGR rate of 5.6% between 2020 and 2027. In-house call center solutions have a 5.5% projected growth rate during the same period, while outsourcing will grow by 5.9%. In 2020, US call centers accounted for 29.49% of the global call center market. (Report Linker) The overall global market was valued at $339.4 billion in 2020, with the US share at approximately $100.1 billion in 2020. Other notable markets worldwide were China, Japan, Canada, and Germany, all with strong growth estimates.  Almost a quarter of all call centers in the US made less than $250 million in 2020. (Statista) 24%, to be precise. 13% earned more than $25 billion. 4% made between $15 and $25 billion, while 19% earned anywhere from $5 to $15 billion, and another 19% made between $1 and $5 billion. The contact center software market will be worth $149.58 billion by 2030. (Grand View Research, Inc) According to call center statistics for software, the industry's market size is $28.09 billion in 2022, up from $23.9 billion in 2021. If it continues following the estimated CAGR of 23.2% between 2022 and 2030, it should reach a staggering $149.58 billion by 2030. In 2020, US call center businesses employed 2.83 million people. (Statista) The number of employees in the call center businesses grew steadily from 2014 when 2.51 million people worked in this industry. This trend changed in 2020, though, which saw a drop in the number of employees in the contact center industry compared to 2019’s 2.92 million. Businesses lose approximately $75 billion yearly because of poor customer service. (Forbes)  Based on research in NewVoiceMedia’s 2018 “Serial Switchers” report, Forbes announced in 2018 that many customers were abandoning companies due to poor customer service. Recent research conducted by Salesforce shows that 91% of customers will make another purchase at the same company after a good customer service experience.  In comparison, 70% said they would not buy a product from a company with long wait hours for customer support. If your company is struggling with similar issues, consider investing in call tracking software. Call Center Stats on Customer Satisfaction  Customer support is an essential part of providing a quality service, and companies need to pay close attention to customer satisfaction in this area. The following stats tell us more about customer preferences regarding call centers and support. 77% of customers appreciate proactive customer service. (Zippia) On top of wanting instant support, customers also expect customer representatives and sales reps to anticipate their needs and address them accordingly. Companies that can do that are much more popular with customers. 76% of customers prefer using different support channels depending on context. (Salesforce) According to the call center analysis by Salesforce, email is still the most popular customer support channel, followed by phone and in-person support. Online chat and mobile apps take fourth and fifth place, respectively. 78% of customers don’t like support agents that sound like they are reading from a script. (Zippia) Personalized sales and support communication has been the key for a while now. 52% of customers expect custom-tailored offers at all times, and 66% want the companies “to understand their unique needs and expectations.”  This is no small feat, especially for the largest call center companies serving thousands of customers. Ensuring your company uses good call center software is only half the battle. You’ll still need quality support agents who can convince your customers that their needs are important to your company. 50% of customers believe that the customer service and support from most companies need a major overhaul. (Salesforce) While half of the customers expect better customer support, 60% agree that companies need to improve their trustworthiness, and 55% think companies should work more on their environmental practices. Statistics show that companies focusing on “making the world a better place” always do well. Surprisingly, improving the product was ranked lower, as was using better technology and working on the overall business model. 35% of customers want customer support agents to help them resolve issues in one interaction. (Microsoft’s 2020 Report) Quick problem resolution should be one of the most important call center metrics. Over a third of customers in a Microsoft survey from 2019 said that resolving issues in one interaction should be a priority for the customer support team. 31% claimed that getting a knowledgeable agent is the most important, and 20% said that not having to repeat the same information is crucial. The latter seems like a growing problem, as more than half of customers felt that the departments providing support are not always in sync.  These are definitely the key call center metrics that every company should pay attention to. 92% of consumers hesitate when buying a product if it has no customer reviews. (Fan & Fuel) Worse still, 35% might not buy a product at all after reading just one negative review. According to Zendesk, word of mouth is also extremely powerful: 95% of customers will tell others about a bad experience, and 87% will share good ones.  Unfortunately, another survey shows that 79% of consumers who shared their poor online experience with customer support got ignored. Companies making this mistake should consider hiring a good reputation management service, as it will help improve their sales in the long run. Must-Know Information About Call Center Workers Despite the push toward automatization, live agents are still the pillars of any good customer support team. Here are some stats about the call center workforce. There were approximately 286,696 call center agents employed in the US in 2021. (Zippia) The majority of call centers are located in Texas, or more specifically in Dallas and Houston. The average age of a call center employee is 40 years. Furthermore, 67.2% of all agents are women, while 27.9% are men. 87% of employees in call centers report high stress levels at their job. (Cornell University) Handling customer requests every day is not an easy job. Customer support agents are typically the first line of defense against angry customers, leading to very alarming call center stress statistics. 80% of agents experience angry customers blaming them for things out of their control.  Undefined expectations, lack of incentives, and boredom with mundane, repetitive tasks cause agents to be miserable at work, which, in return, translates into poorer customer experience stats across the board. The average salary of a call center employee is $27,765 per year. (Zippia) Salaries for new agents start at around $20,000 per annum. Those of the 10% top-performing agents can go up to $36,000 or more. The turnover rate for call center agents is over 40% globally. (ICMI) (Mercer) When these call center turnover statistics are compared to the 22% average turnover rate across all industries in the US, it’s easy to see that job satisfaction levels in call centers are troublingly low. Companies need to look into ways of making the job less stressful for their employees and using modern technologies such as AI bots to help facilitate communication with customers. Call Center Technology Trends Good implementation of modern technologies is essential for improving call center statistics and metrics. Let’s check how big of a role software plays in customer support these days.   90% of businesses that use it find live chat software helpful for streamlining call center operations.  (Zippia) According to Zippia’s findings published in December 2021, 29% of all businesses and 61% of those in the B2B sector already use live chat software. 32% of businesses are implementing CRM systems to boost sales and enhance customer relationships. (Zippia) Customer Relationship Management software has an excellent track record of increasing customer engagement. Unfortunately, according to customer service and call center metrics, only a third of businesses make use of it currently. Considering that 31% of customer support teams think that their companies see their work as an expense rather than an opportunity to increase sales, this is not all that surprising. 87% of global organizations that implemented AI did so believing it would give them an advantage over the competition. (Statista) According to Statista, almost 90% of the organizations that implemented AI did so to keep up with the competition, while only 63% did so due to customer demand. Pressure to reduce costs was also a major factor (72%), along with the ability to move into new business spheres (78%). In 2020, 37% of all messages to brand social media accounts were related to customer service issues. (Sprout Social) (Statista) However, most messages (59%) were positive, as customers wished to express their happiness with an excellent experience they’ve had with the brand.  Call center statistics show that in 2020, 75% more customers used  Instagram to message businesses, while Facebook saw a 20% growth in this category. If you are considering implementing social media into customer support options, keep in mind that 18% of customers expect an immediate response; it might be worth investing in social media management tools to help your support team out.
By Vladana Donevski · April 11,2022

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