The Best Website Builder – Our Top Picks for 2023

Ease of Use

GoDaddy is the simplest builder to use. It’s perfect for those who don’t know how to create an online store. The platform is loaded with questions that the user should answer in order to build a stunning online store. Courtesy of artificial design intelligence, the entire process is quick and the product is ready for sale in less than a day. And with the GoDaddy app, you can manage your store from mobile devices.

GoDaddy is a cloud-based platform, meaning that you don’t need to install anything on your computer. Although GoDaddy is a simple eCommerce website solution, it has a powerful engine for protecting your files and products. All are automatically secured and saved to the cloud and can be downloaded to your local storage.

Pricing Plans and Payment Methods

When it comes to GoDaddy plans, the best one is the eCommerce option which costs $25 per month and is billed annually. There are several other cheaper options, but the eCommerce Plan is the only one that allows you to sell your products.

The platform has multiple payment options, including Square, Stripe and PayPal. Offline payments are also available.

Designs and Templates

Once you set up your account and answer simple questions about your future store, you have the option of customizing it. The dashboard is transparent with the toolbar on the right side of the screen. You can find different buttons for adding pages, themes and managing stores.

However, GoDaddy is an online store website builder with the most limited options when it comes to customizing and branding. You can choose between several templates and make simple changes by using different colors and fonts. You can use an image from your library or download one from the Internet. Splitting the homepage into different sections is also easy and fast.

SEO and Marketing Tools

GoDaddy offers vital SEO and marketing tools. As soon as you start building an eCommerce website, the platform gives the option of starting a site optimization. Using these tools does not require experience with complex SEO methods. For example, a retail website builder suggests keywords that you should use to increase your store’s visibility. Users can track the business performance and figure out ways to attract customers.

GoDaddy also allows users to connect their inventory with the most popular social media platforms including Instagram and Facebook. However, you cannot sell directly through social media channels.

Sales Features

Importing physical products is simple and there is no limit on the number of items that can be added. This platform is scalable which makes it one of the best eCommerce sites for small businesses as well as larger companies.

Clients appreciate the predefined templates on this platform. With just a few clicks, you can create different categories for products, add short descriptions or connect similar articles.

The platform has great inventory management so you can track listings for each product in your store. You can see how many units of the product are still available, and in which size and color.

Aside from being able to sell products through your website, you can also create a product listing page on different marketplaces like Amazon or eBay.

All the Webstore builders we evaluated have important features designed to increase your sales, and GoDaddy is no exception. These tools will help attract customers to your site, even if you don’t have new products.

Ease of Use

Shopify is undoubtedly one of the best eCommerce platform solutions when it comes to the unique set of tools that it offers. Clients choose Shopify because it is extremely effective and easy to use. You don’t need to be tech-savvy to manage the platform, you don’t need any add-on and you don’t need a web developer. In addition, customer support is available round-the-clock to help you during the set-up process. If you decide to use this platform, your online store will be ready for a quick launch in just a matter of days.

Pricing Plans and Payment Methods

Shopify offers several pricing plans tailored to different budgets and needs. These include Shopify Lite, Basic Shopify, Shopify, Advanced Shopify, and Shopify Plus. The price of the platform’s services ranges between $9 per month and $299 per month.

Generally, plans include basic features for creating and managing online stores like an unlimited list of products, SSL certificate, discount codes and the Shopify POS app.

One of the things that every user should know about this eCommerce website builder is that it takes a bigger cut if you don’t use Shopify Payments for payment processing. These transaction fees vary from 0.5% to 2% depending on the pricing package.

Shopify offers a free trial for two weeks. During this period, your credit card details are not required. Moreover, the platform has terrific discounts for upfront payments – a 10% discount for annual plans and 20% for biennial plans.

Designs and Templates

Shopify comes with more than 70 stunning themes and lots of tools for customization. The themes are responsive to all devices, so you don’t need to worry about how your website comes off on a smartphone or iPhone screen.

From simple themes that highlight the products to the stylish ones for more creative individuals, the Simplify gallery is the right place for all types of eCommerce websites. It’s safe to say that this is the best eCommerce platform for a wide range of industries including photography, fashion, sports and toys. You can choose a theme and tailor it to the needs of your business by adding photos, rewriting texts and inserting new pages. These tools are all the more useful if you have a knack for design. You can create an online store from scratch by using colors, fonts and different styles.

SEO and Marketing Tools

SEO capabilities are one of the most important things to keep in mind when purchasing eCommerce tools. These capabilities improve the ranking of your website on Google and increase sales. It also allows clients to leave SEO-friendly reviews of products directly on your website.
Shopify is well integrated with numerous social media platforms and apps, helping facilitate likes and shares, which is another important factor in online commerce. These include Instagram, Pinterest, Facebook, and Tumblr. The apps help users advertise products and improve sales. For example, this online store builder helps you integrate your eCommerce website with Facebook Store and sell products.

Sales Features

Shopify comes with all the basic features that help users manage sales including shipping, dropshipping, reporting tools and email marketing. But the platform’s key feature is digital selling. The majority of today’s businesses rely on selling digital assets or services. The first thing all business owners should think about when buying a website builder is its storage capacity. Luckily, Shopify offers excellent packages for storing large digital products.
SSL Security, 24/7 technical support, and backup options are also included in Shopify packages.
Overall, Shopify is the best website builder for creating an eCommerce store from scratch.

The Ucraft website builder is an exceptional tool that lets you play with various high-quality templates without breaking a sweat. You start things off by choosing the layout you want from more than 80 completely functional layouts.

The list is constantly being improved and expanded, so if you still haven’t found your perfect design, just give it some time. The editor itself is fairly simple to use. You just stack blocks on top of each other. Even if you haven’t had a chance to use this type of technology before, Ucraft’s drag-and-drop website builder will quickly get you up and running.

To make things quicker, all of the templates have built-in features based on the industry you’ve chosen. They seem to be image-heavy, so make sure you have a good way of visually presenting your business. While this can seem a bit limiting, there’s really nothing stopping you from starting your website from scratch.

The free plan includes some basic elements like images, paragraphs, and buttons. The slightly more advanced elements like buttons for sharing, maps, forms, and carts are locked behind a paid subscription. That being said, Ucraft offers a lot of interesting features for no additional charge. For example, you can control what your users see based on their geolocation, device, page, or even current session.

SEO comes down to filling out titles, descriptions, and other basic meta parameters. You can keep track of your visits through Google Analytics as there is no built-in analytics tool.

One amazing tool you get completely free of charge is Ucraft’s logo maker. Just because it’s free, doesn’t mean that you’re getting an inferior product. The tool is easy to use and can help you come up with some solid designs.

Switching to a paid subscription plan is a great move if you want to get all the small business features out of it. The $10-a-month price is almost nothing considering that you also get everything you need to set up an eCommerce site.