Best Logo Maker: Design Your Path to Success

Dragomir Simovic
By Dragomir Simovic
Last updated: January 22, 2020

You don’t have to be a professional designer to create a mind-blowing logo. The logo is one of the most important elements of a corporate identity. It helps you connect to your target audience and instantiate your branding strategy. However, hiring a professional designer can be a bit pricey, especially if you have particular tastes. That’s why more and more professionals are turning to the do-it-yourself approach. With the best logo maker software, you can realize your vision and save money in the process.

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1.

Wix Logo Maker
  • Startup wizard
  • Full customization
  • Various previews
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Wix is well-known as the company behind one of the best website builders on the internet. When it comes to its logo maker, it’s safe to say that the apple doesn’t fall far from the tree. Wix’s best online logo design tool is simple to use and offers plenty of customization options. With the integrated AI wizard, you’ll get your logo in a matter of minutes. The $20 basic package gives you eight versions of one logo, but you’ll have to pay more for vector images.

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Wix is well-known as the company behind one of the best website builders on the internet. When it comes to its logo maker, it’s safe to say that the apple doesn’t fall far from the tree. Wix’s best online logo design tool is simple to use and offers plenty of customization options. With the integrated AI wizard, you’ll get your logo in a matter of minutes. The $20 basic package gives you eight versions of one logo, but you’ll have to pay more for vector images.

Read full review VISIT WEBSITE
  • Ease of Use - Excellent
  • Customization Options - Excellent
  • Price - Good

2.

Tailor Brands
  • Simple and fast wizard
  • Full customization
  • Numerous tools
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Tailor Brands invested millions in the development of its AI technology. The company’s user-friendly wizard lets you easily find a great template to start things off, while the editor offers a full set of customization options. What’s peculiar about Tailor Brands’ best logo design site is the fact that the payment is subscription-based. You can’t simply pay for the logo – you have to get the whole package.

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Tailor Brands invested millions in the development of its AI technology. The company’s user-friendly wizard lets you easily find a great template to start things off, while the editor offers a full set of customization options. What’s peculiar about Tailor Brands’ best logo design site is the fact that the payment is subscription-based. You can’t simply pay for the logo – you have to get the whole package.

Read full review VISIT WEBSITE
  • Ease of Use - Excellent
  • Customization Options - Excellent
  • Price - Fair

3.

Looka
  • Smart AI suggestions
  • Diverse editing options
  • Logo sharing
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Looka is another great logo maker that uses smart AI technology to facilitate the creation process. The wizard guides you step by step and provides interesting info along the way. You can edit your design however you want and easily share the final product with a simple link. The basic $20 package consists of a single low-resolution file, which means you’ll have to spend a bit more if you want better quality.

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Looka is another great logo maker that uses smart AI technology to facilitate the creation process. The wizard guides you step by step and provides interesting info along the way. You can edit your design however you want and easily share the final product with a simple link. The basic $20 package consists of a single low-resolution file, which means you’ll have to spend a bit more if you want better quality.

Read full review VISIT WEBSITE
  • Ease of Use - Excellent
  • Customization Options - Excellent
  • Price - Fair

4.

DesignEvo
  • Design from scratch
  • Add numerous elements
  • Various templates
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If you want to make the best logo design online from scratch, DesignEvo will make it happen. While you have the option to choose one of the dozens of great templates divided into categories, free-form designs seem to be the main focus for this software. You can add as many elements as you want and create some truly complex designs. The basic package is fairly generous with high-resolution, print-ready files, and it costs $24.99. Vector files come with a bigger package that costs twice as much.

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If you want to make the best logo design online from scratch, DesignEvo will make it happen. While you have the option to choose one of the dozens of great templates divided into categories, free-form designs seem to be the main focus for this software. You can add as many elements as you want and create some truly complex designs. The basic package is fairly generous with high-resolution, print-ready files, and it costs $24.99. Vector files come with a bigger package that costs twice as much.

Read full review VISIT WEBSITE
  • Ease of Use - Excellent
  • Customization Options - Excellent
  • Price - Good

5.

SquareSpace Logo Maker
  • Extremely simple
  • Get randomized logo
  • Completely free
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First things first – the SquareSpace logo maker is completely free. The best logo maker free software is super simple to use, and it works fast, especially if you utilize the handy keyboard shortcuts. If you lack inspiration or just can’t be bothered to think of an interesting design, there is always the useful randomize button. Needless to say, your logo can easily be integrated into your SquareSpace website, should you decide to build one.

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First things first – the SquareSpace logo maker is completely free. The best logo maker free software is super simple to use, and it works fast, especially if you utilize the handy keyboard shortcuts. If you lack inspiration or just can’t be bothered to think of an interesting design, there is always the useful randomize button. Needless to say, your logo can easily be integrated into your SquareSpace website, should you decide to build one.

Read full review VISIT WEBSITE
  • Ease of Use - Excellent
  • Customization Options - Fair
  • Price - Excellent

6.

LogoMakr
  • Great selection of graphics
  • Numerous guides
  • Good price-quality ratio
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LogoMakr is another website dedicated to giving you all the design freedom you want. The best logo maker app boasts an amazing selection of more than a million creative graphics you can use. The interface is truly intuitive but the tutorials will teach you the most effective ways to use it. The basic price of $19 will get you high-resolution images and icons, as well as print-ready designs. You can get discounts if you choose to buy a few packages.

Read full review

LogoMakr is another website dedicated to giving you all the design freedom you want. The best logo maker app boasts an amazing selection of more than a million creative graphics you can use. The interface is truly intuitive but the tutorials will teach you the most effective ways to use it. The basic price of $19 will get you high-resolution images and icons, as well as print-ready designs. You can get discounts if you choose to buy a few packages.

Read full review VISIT WEBSITE
  • Ease of Use - Excellent
  • Customization Options - Excellent
  • Price - Good

How to Find the Best Website for Logo Design

Before you set off to find the ultimate logo maker on the web, you have to be sure you know what you’re looking for. In short, online logo makers come in two forms:

- Automatic logo generators
- Logo design tools

The main difference is the amount of effort and creativity you put in. Automatic logo generators usually use AI technology to figure out exactly what type of design you’re after so that you’ll end up making only slight tweaks to the final product.

The other best logo websites use logo design tools that let you design your logo from scratch and bring your idea to life. These tools are meant for people who aren’t professional designers but still don’t mind doing the legwork. The large majority of software solutions on the web are actually a combination of the two.

With this in mind, evaluating an online logo making tool depends a lot on your needs. Do you want to create your own logo bit by bit or do you want the process to be fully automated? What one person considers to be the best logo design software on the web might be a total miss for someone else. In our list, we’ve tried to give you the best of both worlds, so that you can decide for yourself. Whatever you choose, you can be sure that you’re dealing with the best of the best.

Our Methodology

By now, you’re probably wondering - how did we come up with this great list of the best logo maker sites on the web? Was there a method (to our madness)?

Of course there was.

Right from the very start, we focused on three essential elements that make up a good business logo generator.

Ease of use

Whether you’d like to admit it or not, you are not a designer. That is one of the main reasons you need an emblem maker in the first place. That’s why it’s important that the software is easy to use and offers an intuitive interface. If it’s clunky and difficult to learn, you might as well spend that time becoming a designer yourself.

Customization options

While some generators only offer completed software solutions, top logo design websites give you an array of customization options. You need to make the design your own and the more choices you have, the better. We make sure that the websites featured in our list allow you to play around with the logo as much as you’d like.

Price

Once we’re done with our evaluation of the software, we turn our attention to the price. There’s no point in suggesting a tool if it’s going to make a huge dent in your budget. We make sure entries on our list aren’t unreasonable with their financial demands.

Top 6 Logo Maker Websites

  • 1. Wix Logo Maker
  • 2. Tailor Brands
  • 3. Looka
  • 4. DesignEvo
  • 5. SquareSpace
  • 6. LogoMakr

Online Logo Maker Reviews

Key Features
  • Ease of Use - EXCELLENT
  • Customization Options - EXCELLENT
  • Price - GOOD
Additional Features
  • Supports multiple languages
  • Preview on the main screen
  • Website building option

Wix is one of the best known website builders on the internet. It owes its popularity to its ease of use, and it comes with a number of different features, including the handy Wix logo maker. This handy tool is not just a random gimmick, though. It is a capable logo generator that can help you come up with the perfect design in a matter of minutes. Here’s how Wix’s best logo creator works.

The logo maker, Wix starts you off with a range of different questions in an attempt to figure out which style works best for you. The algorithm isn’t always that accurate, so you might end up with less than impressive results at times. If nothing sparks your interest, you can always load more cool logos until you stumble upon something worthy. Just keep in mind that the first results are always the most relevant and it gets watered down as you go.

Once you choose your design, you get the option to customize it any way you want, as is the case with many of the other top logo makers out there. The suggested color schemes are great most of the time, but sometimes you have to tweak each element to make sure the contrast is set up right. You can observe the changes on the main preview screen. It lets you shuffle through various previews to see how the logo looks on desktop, mobile phone, printed bag, or simple rectangular panel

At the end of your creation process, you’ll be offered a choice. You can get your logo package individually or together with a Wix website. The Basic pack is a one-time payment of $20. For this you get full rights for the commercial use of the logo as well as a pack of eight logo variations.

If you’re looking for the best business logo design, you might go with the advanced package. It costs $50 but you also get resizable vector logo files, as well as social media versions like a Facebook logo. Whether it’s worth an extra $30 is up to you. In any case, before you make a purchase you can download a low-quality sample of your design. It is a great feature if you need to show it to your employer or test it out yourself.

Key Features
  • Ease of Use - EXCELLENT
  • Customization Options - EXCELLENT
  • Price - FAIR
Additional Features
  • Seasonal logo generator
  • Huge library
  • Watermark tool

Tailor Brands first came to the public eye in 2018 when it managed to secure more than $15 million for its development of the best logo maker software. The technology is based on artificial intelligence and goes way beyond simple logo creation. Depending on your subscription plan, you can also enjoy a large number of high-quality branding tools.

As is the case with many of the other software solutions out there, Tailor Brands starts out with a wizard asking you a series of questions about your business. This best logo generator gives you three options to start with. You can choose between an icon-based, name-based, or initial-based logo. Although you’re given the option of customizing the design later on, you can’t really change the type of logo you’ve already chosen. If you want to change the logo type, you will have to start over.

Something that is unique about the Tailor brands logo maker is that it is subscription-based. Unfortunately, you can’t just make a one-time payment and get your logo. You have to subscribe to one of their three plans. The company insists on this form of payment because it helps you focus on your entire brand, not just your logo.

The Basic subscription for this service costs $3.99 a month (if you decide to subscribe for a year and save 70%). With it you get a good logo maker and high-quality JPG and PNG files. The Basic plan also offers some interesting tools that range from extremely useful to somewhat peculiar. For example the watermark and logo resize tools help you protect and diversify your design, respectively. However, the seasonal logo generator awkwardly modifies your logo to go with the upcoming season. Somehow, this concept doesn’t seem too useful.

One of the best features in the Standard subscription plan is the library with more than half a million free images and icons. In addition to that, you can also get the necessary vector versions of your logo for the subscription price of $5.99.

However, if you won’t settle for anything less than the best logo creator online, you can also try your luck with the Premium plan at $12.99 a month. It gives you another handful of interesting features, including the constantly updated content library with more than 3 million trending articles. This plan also puts the focus on social media with the auto-scheduler and analytics tools. If you plan on going viral, this is the right plan for you.

Key Features
  • Ease of Use - EXCELLENT
  • Customization Options - EXCELLENT
  • Price - FAIR
Additional Features
  • AI-guided selection
  • History button
  • Design sharing

Looka’s main selling point seems to be its excellent score at Trustpilot with more than 6,600 mostly-positive reviews. There’s no doubt that this is indeed something worth bragging about, but why do so many people consider Looka the best logo design website out there?

Like many other logo-creating programs, Looka utilizes a startup wizard to find out what type of design you like. However, this one seems a bit more involved and personal with a couple of eye-grabbing details. The first thing you do is provide the name of your company and the industry you work in. After that, you’re immediately presented with various interesting logo designs, where you’re supposed to pick the five you like the most.

The next step is picking out three colors you like, but this is where it gets interesting. When you hover your mouse over each color palette, you get a short description of what this color represents. For example, you can use the top logo maker to ensure the colors of your logo represent loyalty, wisdom and confidence. This might sound like a minor detail but it really helps you determine what your logo should stand for.

Once you pick out the colors, it’s time to choose the five symbols you like. The search bar at the top lets you find any icon you want, but there are also suggestions below based on your industry. They are presented in the form of different-sized circles containing terms more or less relevant to your industry.

The customization process in the end is surprisingly diverse. You can edit any part of the logo with more-than-useful AI suggestions along the way. For example, if you want to change the layout of your design, the best logo designer won’t just leave you with random suggestions. All of the variations are based on your previous choices and colors that actually work with your design. If you make a mistake or want to go back to one of your previous creations, you can use the history button.

Another great feature is the option of sharing your design with other people before actually owning it. You get a specific link that shows what your Looka logo would look like on shirts, business cards, mobile phones, banners, and official documents. If you’re working with someone or simply want to see your logo in action, this best online logo generator will help you out in a classy way. Note that there are sometimes loading issues, so this option doesn’t always work as it’s supposed to.

Depending on what you need and how much you can afford, there are three payment plans. The Basic plan is barely worth considering because you pay $20 for a single low-resolution file. The Useful package comes with the Premium price of $65 where you get multiple high-res logo files, color variations, and unlimited changes in the first 72 hours. The $80 Enterprise package provides you with multiple social media designs, as well as a bonus of $100 if you spend your $25 on Google Ads.

Key Features
  • Ease of Use - EXCELLENT
  • Customization Options - EXCELLENT
  • Price - GOOD
Additional Features
  • Add multiple elements
  • WordArt text
  • Free low-resolution file

Design Evo’s best logo maker doesn’t utilize a startup wizard to find out what type of design you like. The whole process is a lot more straightforward. You get a selection of inspiring templates to choose from but you can also start from scratch. What’s interesting about this generator is that you use a drag & drop system to add as many elements as you want to your design. There is a lot more freedom than what you’d expect from this type of software. In a way, it’s a lot closer to the actual designing process than what other best logo design sites have to offer.

Evo Design lets you choose from millions of different icons and you are in no way limited. If you want, you can add dozens of different icons and text boxes to your design. Speaking of text, you get the option of using a classic text and art version that resembles the old WordArt option from the early days of Microsoft Word. The collection of shapes that can be included in your design is also quite impressive with numerous badges, banners, and decorations. Finally, you can also change the background color, choosing between regular and gradient options.

The best logo maker app offers a preview button that shows you how your logo will look like in print, on shirts, business cards, walls, and websites. If you want, you can also download a low-resolution file for free to share it with your audience or business partners, but you have to credit Design Evo.

The price for the Basic package is $24.99. You get high-resolution files that you can edit and redownload as you wish. In addition, you also get transparent PNG files and designs that are print-ready. The Plus package of Design Evo’s best online logo maker costs $49.99 and also includes vector files so that your logo is fully scalable. Moreover, you get to download a specific font so that you can use it anytime you want. This option also gives you the right to register your logo as a trademark.

Key Features
  • Ease of Use - EXCELLENT
  • Customization Option - FAIR
  • Price - EXCELLENT
Additional Features
  • Adjustable grid
  • Keyboard shortcuts
  • SquareSpace website integration

SquareSpace is mainly known for its website builder, but it also offers an independent handy logo builder tool that is completely free. Obviously, you can’t expect a premium product with a free tool but it’s still quite capable.

Simplicity is certainly the logo maker’s best quality. All you need to do to start using the best free logo maker is to enter the name of your company and tagline, if you have one. Afterwards you add the icon you want and you’re set for editing. Unlike some other, more free-form logo generators, the SquareSpace logo maker is rather rigid, and it only allows a text and icon combination. You can’t add different icons or create complex designs. On the upside, the drag & drop system is easy to use and maneuver. You can move and resize your creations with a couple of clicks, while the adjustable grid helps you perfectly line up your elements.

Like most of the best logo generators, SquareSpace has a decent collection of icons for you to choose from. However, most are quite simple and pretty basic. You can speed up the whole process by using the search bar at the top. You can also use keyboard shortcuts to optimize the process. Select all elements, undo and redo or, if you aren’t picky, just randomize the design by pressing two buttons.

The bottom of the page is reserved for previews of your work. You can check out what your design looks like on a business card, website, or T-shirt. SquareSpace’s best free logo maker app is an excellent choice for users who need a quick and simple solution to get the job done. Since it is a SquareSpace product, it will have no problem integrating your logo into a website. In fact, the whole purpose of this free tool is to provide a gateway for the company’s website builder service.

Key Features
  • Ease of Use - EXCELLENT
  • Customization Options - EXCELLENT
  • Price - GOOD
Additional Features
  • Multicolor graphics
  • Add numerous elements
  • Layer control

The plainly named LogoMakr is yet another excellent logo generator well worth your time and money. Its free-form interface lets you create any design you want with no layout restrictions or limitations. Whether you like it or not depends a lot upon what you expect from the best logo maker in the first place. If you need an automated tool that does everything for you, this might not be the perfect choice. LogoMakr utilizes no AI and offers no templates to help you get started. However, what it does offer is an intuitive interface with a clear and easy drag & drop system that opens up a world of possibilities.

As soon as you open the LogoMakr editor, you’ll be welcomed by a comprehensive welcome tutorial explaining all of the basics. This helps you get started, but if you want to learn more, you can find a handful of different guides at the bottom of the screen.

Like many best logo makers out there, this one also offers a gallery of over a million icons and images. What you’ll notice about these graphics, though, is that they’re a lot more creative than usual. The very existence of a category called “silly” says a lot about the diversity of this library. While the majority of the icons have only one color, you can also use the Multicolor filter to find more complex designs. Note that you can add as many graphics as you’d like to the canvas.

You can also add text and shapes that are usually used as backgrounds or ornaments. Both of these elements found on LogoMakr’s best logo maker website are fully customizable. You can move them around, resize and rotate them any way you want, as well as control the order of the layers. Once you’re done editing, you need to crop the design by clicking on the icon on the bottom right and you’re good to go.

You can get a low-resolution version of the logo for free but it’s not very useful. A high-resolution file will cost you $19 but it comes with vector versions, a social media kit, and a print-ready design.

FAQ

Which is the best free logo maker?

One of the main problems with finding the best free logo maker software is that they tend to be quite limited or there is some sort of hidden expense. If you’ve already decided to go with the completely free versions, make sure you pick one where the tool is a part of a website builder like SquareSpace. They tend to be simple but functional and the only “catch” is that they’ll try to get you to use their website builder as well.

How can I create my own logo?

Back in the day, the only way to create a logo was to hire a professional and spend a large chunk of your budget on it. Today, the best logo design websites will do the job for you. They are so intuitive and easy to use that you don’t need to have any previous design experience to make one yourself. The majority of the top logo creators will give you multiple templates to choose from. You select the font, color, and icon, and the program does all the heavy lifting for you. In most cases, you can get a fully functional logo for your company or business in a matter of minutes.

What makes a successful logo?

Generally, a successful logo is simple and memorable. From your audience’s perspective, the logo should be eye-catching and recognizable no matter where it’s placed. It is essential that your audience always knows what the logo is and which company it represents. Even the best logo maker online should put a lot of focus on branding. It plays a huge role in any marketing strategy and lets you connect to your consumers. From the business-owner’s perspective, a logo should be simple enough to be easily used on any promotional material. Initials or a simple icon are a great choice because they look good on both a huge billboard and a small but elegant business card. Obviously, you don’t have to pick the perfect logo right away. Some of the most famous companies in the world took years to perfect their designs.

What are five characteristics of a logo?

A logo should be simple, scalable, memorable, versatile, and relevant. Keep that in mind even if you’re using one of the best online logo creators. Simple: A logo is, by definition, a simple representation of your business. So there’s no room for unnecessary complexity. A letter or an icon will do just fine. Scalable: All of these characteristics rely on each other, so it makes sense that a simple logo would also be scalable. It should be able to sit nicely on your office letterhead and observe the city from a giant billboard. Memorable: Considering that people are pretty simple beings who are often overwhelmed with information, it’s more likely they’ll remember your design if it’s simple and easy to understand. Versatile: The logo you create using the best logo maker should be versatile and work in a number of different formats: on your website, on your business cards, on your letterhead, and on the swag you print up to give away at trade shows. Relevant: This is probably the most important feature. Your design has to relate to your business in a meaningful way or all your efforts will be for nothing. Imagine running a law firm and using a logo of a cheerful pony in the middle of a field. No matter what your explanation might be, people are simply not going to get it.

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